Working prototype of Holiday Throw Pillow. Developed for Anthropologie. Focused on how textures and patterns can represent the holiday mood, without having to use "typical" holiday imagery. The goal was to create a product that could be used outside of the winter season, but plays into winter, home decor themes.

Mood board for Holiday Throw Pillow

Product mock-up board (how the full line would look).

Marketing practices that would be used to launch the full pillow line.

Marketing campaign for pillow launch. Allows customers to interact with the product in an unconventional way.